Lets open up that toolbox, shall we?

First of all, I am a student of RMIT who currently studies industrial design. This course to me so far has given me time to think about which direction of design I would like to be involved in when I graduate, or even before I graduate. However, this course does not specify a single direction such as product design or car design it focuses on the bigger picture, and I think today designers are becoming more narrow minded in the way they design; only designing for aesthetics or function. Although these are critical to industrial design and give us the spark to keep progressing forward, I believe changing the system, as a whole is what design is really about. Instead of designing for yourself and your own ego; design for everything and everyone else. It’s very hard in this day and age to make a stand on your own, without making a mockery of yourself. As upsetting as this is it’s unfortunately how it is.

I believe this course will help me to understand how I want to change the world with design and point me in the right direction. This has broadened my view, inspired me on how design can help people and especially how design can change people’s life.

Advocacy is a political process by an individual or group, which aims to influence the public and decisions within political, economic, and social systems and institutions. Advocacy may be motivated from moral, ethical or faith principles or simply ones desire to make a change. In design it’s hard to get a movement or group to flourish without the necessary tools and even then, unless you have a terrific idea it is unlikely people will support you on it. Now terrific doesn’t have to be on a momentous scale however, it needs to be able to trigger certain empathy within a significant amount of people. So what tools are available? What could there possible be to help us create change?

The Internet of course, 15 years ago this may have been a completely different story but now the Internet is considered the most used tool on earth. The Internet is mind-bogglingly huge if you were to compare it in a web to the universe it would equal its monstrous size and capability. It is an ever-expanding web of information that is used by 500 million people AT LEAST once a day.

But that’s more of a toolbox for the tools we use to share and collaborate information, news, stories, pictures… seriously the list goes on to the vast amount of content we share online.

One of the biggest social networking tools we currently use is of course Facebook. Its system processes 2.5 billion pieces of content and 500+ terabytes of data each day. It’s pulling in 2.7 billion like actions and 300 million photos per day, and it scans roughly 105 terabytes of data each half hour. Now if you could get through all that in one breath you have to understand that is only in ONE DAY. There are only 7 billion people living on this planet and only half of them have the Internet. So each day Facebook alone manages to block up our creative minds and fill it with the useless jargon it spits out onto your wall – unless you have class and like interesting educational pages.

Albert Einstein - The world will not be destroyed by those who do evil but by those who watch them without doing anything

That’s it for me now but when I return it’s time to talk about the game changer in the tools of changing this sad world we live in.

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